SEO tools
- Google Search Console and Bing Webmaster Tools: indexing, queries, errors.
- A crawler (e.g. Screaming Frog) to audit structure.
- PageSpeed Insights (CrUX data) and Lighthouse for performance.
- Privacy-friendly analytics (Matomo configured under CNIL conditions).
- AI assistants help explore, never decide alone: I only recommend tools I have tested.